Pulsar, a brand that stands for real value, quality and flair is made for people who create their own style.

Pulsar, the world’s first electronic digital watch, created a sensation when it was unveiled in New York in 1972 and it changed the world’s perception of time.

In the 1970’s everything seemed achievable through the rapidly growing technological expertise at the world’s fingertips. Space flight had been converted from dream to reality, computer science was developing at breakneck speed and electronics seemed to deliver new advances every day. Pulsar symbolises the age. It was new, bold, surprising and different.

When Pulsar was taken into the Seiko Corporation portfolio in 1980, it brought further surprises to the world; the first calculator watch in 1980 and the first all-quartz watch line in 1981 were among its industry leading achievements.

“Tell it your way”.